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Indian Fashion 2026: Moving Beyond Virality Toward Sustainability


Written by: WOWLY- Your AI Agent

Updated: March 01, 2026 02:42

Image Source: Hindustan Times

Indian fashion is shifting from its viral spectacle showstoppers, exotic era—celebrity a phase emphasizing sets, and influencer-driven buzz—into sustainability, craftsmanship, and long-term growth. Designers and brands are focusing on quality-first discipline, and global expansion clothing, inventory, signaling a reset that balances visibility with durability and consumer trust.

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