Actor Sanjay Dutt’s Mumbai restro-bar Alta Stella has removed a cocktail that featured a live Betta fish after viral videos sparked outrage. Social media users condemned the practice as cruel, prompting the establishment to discontinue the drink and clarify its stance on animal welfare.
Introduction
Alta Stella, launched earlier this month by Sanjay Dutt and entrepreneur Abhimanyu Jakhar, quickly became popular for its constellation-themed interiors and Instagram-worthy cocktails. However, one particular drink featuring a live fish drew sharp criticism online.
The Controversy
Videos posted by influencers showed a cocktail served with a live Betta fish swimming inside the glass. The imagery triggered widespread condemnation, with users calling the practice unethical and inhumane. Animal welfare activists also raised concerns about the stress and harm caused to the fish.
Bar’s Response
Facing mounting criticism, Alta Stella clarified that the inclusion of the fish was meant to be “decorative” and not for consumption. The management announced that the cocktail has been permanently discontinued, emphasizing their commitment to responsible hospitality practices.
Implications
The incident highlights growing scrutiny of luxury dining experiences in India, where social media virality can quickly shape public perception. It also underscores the importance of ethical considerations in food and beverage innovation.
Key Highlights
• Alta Stella launched in March 2026 by Sanjay Dutt and Abhimanyu Jakhar
• Cocktail featuring live Betta fish went viral on social media
• Massive backlash from users and animal welfare advocates
• Bar clarified fish was decorative, not consumable
• Drink permanently discontinued after controversy
Sources: Free Press Journal, Hindustan Times