Image Source: Business Today
India's Ministry of Labour & Employment and food ordering giant Swiggy have signed a landmark Memorandum of Understanding (MoU) to create more than 12 lakh (1.2 million) gig and logistics opportunities over the next two to three years. The partnership, which revolves around the National Career Service (NCS) portal, focuses on transforming job access for young people, women, and alternative work seekers all over India and is an important move in the direction of public-private partnerships in workforce development.
Strategic Partnership Details
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Swiggy and the Labour Ministry entered into an MoU to list verified gig and delivery vacancies on the government's NCS portal via real-time API integration, which allows for hassle-free job listings and application tracking.
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The programme aims at generating more than 12 lakh jobs within the next 2–3 years through delivery, logistics, and support roles in urban and semi-urban India.
Focus on Inclusivity and Flexibility
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Specific focus on inclusive recruitment, with special opportunities for youth, women, and candidates looking for flexible or location-specific work.
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The NCS portal, already linking over 1.25 crore active job seekers with 40 lakh employers, will now provide a wider range of gig economy employment.
Digital Empowerment and Worker Support
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The partnership will encourage digital onboarding, welfare scheme awareness, and skill upgradation for gig workers.
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The NCS portal will be an end-to-end solution for hiring, skilling, and career guidance, facilitating the recruitment process for employers as well as job seekers.
Perceptions of Government and Industry Leaders
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Union Labour Minister Mansukh Mandaviya described the alliance as a "win-win model," augmenting both employment visibility and exposure to a qualified pool of talent.
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Swiggy leadership brought forth the paradigmatic power of public-private alliances in catalyzing inclusive development and digital entrepreneurship.
Wider Impact and Plans Ahead
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The partnership is a part of a broader government initiative to cut unemployment and streamline recruitment with technology-powered, data-based solutions.
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The Ministry aims to create more such alliances, establishing the NCS portal as India's top platform for employment, skill development, and career guidance, with global outreach ambitions.
Sources: Business Today, India Today, Inc42, NewsX, Business Standard, NDTV, Rediff Money
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